Surecrisp - The Delivery Challenge

Soggy Fries in delivery and takeaway are experienced by 8 consumers out of 101 6/10 consumers don’t order fries in delivery.

New McCain SureCrisp™ is the restaurant fry that goes further in delivery with no compromise. 

  1. CRISPINESS for 20 minutes in a closed delivery bag 
  2. Crispier & warmer than uncoated fries 
  3. Crispier & warmer than major coated fries branded competitors 

GO ABOVE & BEYOND WITH NO COMPROMISE 

Extra holding times means you can:  

  • Maximize consumer satisfaction & loyalty  
  • Increase your order rate and profits # Make upselling with high quality fries  
  • Extend your delivery zone 

TIPS TO MAKE THE CRISPINESS LAST LONGER  

 

Fry sleeve 

  1. Insert the fries into the fry sleeve. 
  2. Place fry sleeve upright on top of any other items in the bag. Roll and seal the bah top for secure travel. 

 

Clam shell 

  1. Carefully cut three holes (not slits) into each of the sides (15 total). 
  2. Wrap burger or sandwich in foil to retain its heat. 
  3. Place napkin under fries to help absorb moisture. 
  4. Close lid to retain heat and clamshell in  bag. Roll and seal the bah for secure travel. 

 

Folded carton 

  1. Remove the two side flaps to allow the carton to vent and insert a napkin to absorb moisture. 
  2. Wrap burger or sandwich in foil to retain its heat.  
  3. Fold napkin ends over top of the food and close the remaining flaps. 
  4. Pack bag with additional napkins to further absorb moisture. Roll and seal the bag for secure travel.